Golden Egg Check – Selecting tomorrow’s winners
Startups are everywhere these days. We separate the wheat from the chaff. We work with and for startups, investors and corporates. Think of us as external analysts that can think like investors. We assess startups on potential and feasibility, and provide strategic insights with this. By our structured assessment approach, we collect valuable (benchmark) data about startups, their predictability and success.

Nobody can accurately predict which startup will be successful. But you can analyze the potential and feasibility of their plans and ask questions about underlying assumptions. We have developed a method and software to provides insights into the struggles and growth signals of startups. For if you want more than just gut feeling.

What we do
We offer services as well as in-house developed software tools to select and support tomorrow’s winners:

  • We help startups to find relevant investors
  • We do market research and investor readiness assessments for/ about high tech startups
  • We help investors and corporates to scout relevant startups
  • Our software is aimed at developing and assessing business cases and startups

How we help our customers

We help startups to bridge the ‘valley of death’, to grow faster and to get access to capital.

Read how >

We help investors to find great, relevant startups at the right moment and to support their investment decision better.

Read how >

We help corporates to get more insights into the opportunities and threats of startups.

Read how >


Latest blog posts
As startup analysts we collect a lot of data about the startup ecosystem. From time to time we publish blog posts about our analyses. Read the latest blog post below, or go here for all news and insights.

Loes Daniels podcast
PODCAST – Loes Daniels (Flightgift): ‘Een investeerder moet wel iets naar tafel kunnen brengen’
Op een groot scherm wordt de vlog van Loes afgespeeld tijdens de LOEY Awards. “In 2022 wil ik het nummer
Read more.
Podcast Inventure Cottonwood
PODCAST – The Future of VC in Europe – Tuomas Kosonen (Inventure) & Alain le Loux (Cottonwood) – Live At
🎙Second episode of the At The Money podcast – Live at Slush is online! This time I had a conversation
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PODCAST – The Future of VC in Europe – Oscar Westergård (Antler) & Andrew Macadam (Microsoft) – Live At Slush
🎙Very proud to launch our first At The Money podcast episode live at Slush! We’re exploring the Future of Venture
Read more.