fundraising

"Just circling back on my previous email. Any thoughts?" My thoughts are often: this email sucks. 🤑 Funding Friday: how to cold email investors? With the omnipresence of AI automation [...]

Oftentimes you will hear that you have to treat fundraising as a sales process: in order to get multiple termsheets at time T, you need to have more conversations at [...]

Sometimes you need more than one investor. Maybe your round size is too much for an investor's appetite, or maybe you want to have different investors on board for complementary [...]

My favourite question to ask founders during a first introductory call is: what were the pivotal moments in your startup journey so far, and how did you deal with them? [...]

We're one week away from the longest day of the year, which also means that soon you will received a lot of out-of-office replies when you approach VCs. Summer just [...]

'Traction' is the magic word for many VCs. No traction - no funding. But maybe you need funding to build traction? If you are in this catch 22 situation, trust [...]

In many cases, an investor makes it a condition of their investment that an employee participation plan, also known as ESOP or option pool, be established or an existing plan [...]

Liquidation preferences (aka liqprefs) entitle the investor to recuperate the amount of their original investment before any of the sale proceeds are distribute to other shareholders. This is meant for [...]

Recently I spoke to two founders that are in the process of raising an investment. They were in doubt if they should prefer a CLA or equity round. Since I [...]